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Nudie Jeans co


No matter how your jeans look like at this moment they all started out as a dry piece of denim. For some it’s a hassle or the reason why their couch has shades of blue in it and for others and ourselves it’s the essence of denim and wearing jeans.

A pair of jeans can tell the story for your first trip through south-east asia, how you and your friends drove coast to coast through the states or all the early mornings you spent in the sandbox with your kids. This is five of my colleagues, their jeans and their stories. To see how the jeans looked like when they were raw just click on them or the style names.